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Economy· 4 min read

Japan's consumers under pressure, the rate decision becomes a balancing act

Rising living costs weigh on Japan's households and domestic demand stays weak. What that means for the central bank and its rate decision.

Japan's consumers under pressure, the rate decision becomes a balancing act
Photo: ayumi kubo on Unsplash

The short version

  • Rising living costs are putting Japan's consumers under pressure, the weak domestic demand is likely to play a role in the coming rate decision.
  • The yen appreciated markedly lately, stock markets in Japan and China gained. The trigger was easing concern about an early rate rise in the United States.
  • Brent lately traded well above the level of late 2025, when a barrel briefly cost less than 60 dollars.

A trade off that has been the same for years

Rising living costs are putting Japan's consumers under increasing pressure. The weak domestic demand is likely to play a role in the central bank's coming rate decision as well.

The central bank therefore faces a trade off it has known for years. Higher rates dampen inflation and would support the yen. At the same time they weigh on consumption that is already faltering.

The yen appreciated markedly lately, while stock markets in Japan and China gained. The trigger was easing concern about an early rate rise in the United States.

Why the exchange rate sets the prices

That is exactly where the core of the Japanese problem lies. Inflation comes predominantly from outside, while domestic demand stays weak.

The central bank therefore meets a price development that it can reach with its own tools at only one point. The rate acts on the exchange rate, and through the exchange rate on import prices. It acts on domestic demand as well, only in the wrong direction.

When wages do not follow prices

For the Japanese economy a particular feature comes on top. A weak yen helps exporters, because their goods become cheaper abroad. At the same time it harms consumers at home.

The same variable therefore acts in two directions, depending on whom you look at. That explains why a decision about the rate in Japan is never only a decision about inflation.

The oil price sharpens the situation

The oil price sharpens the situation. Brent lately traded well above the level of late 2025, when a barrel briefly cost less than 60 dollars.

For a country that imports energy that acts like a second price push alongside the exchange rate. Both causes lie outside the country, and both reach the household through the same bill.

Assessment

Japan is currently the best example that monetary policy knows no universally valid rules.

A central bank whose inflation comes predominantly from the exchange rate and energy can use rates at only one point, namely the exchange rate. The side effect hits the same households it is supposed to help.

I find it notable how strongly Japanese prices hang on expectations from Washington. The fact that a fall in American rate expectations makes the yen appreciate shows how closely the rate differential links both markets.

Frequently asked questions

What is imported inflation

Inflation that comes into the country from abroad. The exchange rate acts particularly strongly on prices in Japan, because the country imports energy and a large part of its food. If the domestic currency loses value, those imports become more expensive directly, without anything changing at home.

Why does a rate rise help households only to a limited extent

Because inflation comes predominantly from outside. Higher rates dampen inflation and would support the yen, but at the same time they weigh on consumption that is already faltering. If real income falls because prices rise and wages do not follow, that can barely be fought with rates.

Why did the yen react to expectations from the United States

Because the rate differential links both markets. Easing concern about an early American rate rise made the yen appreciate markedly, while stock markets in Japan and China gained.

This analysis is for information only and is not investment advice.

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